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Dhairya Foundation

Outcome based skill development programs for underprivileged women

We are a social enterprise addressing the problem of skill deficit among underprivileged women in Telangana.


We provide skill training and market linkage to women from low-income groups and BPL communities to make them employable and financially independent.

We work with NGOs, SHGs and local government bodies to identify women from marginalized sections of the society. We provide them with driver training and market linkage (employment opportunities, credit access, etc) to ensure that these skills are converted into long-term income generation. 

Our vision through this initiative is to improve the financial inclusion and emotional wellbeing of our beneficiaries and their families, and  to increase the participation of women from lower income groups in the work force.

 
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About Us

Our vision:

To enable women from underserved communities to become employable and financially independent by providing them outcome based skill training and market linkage.

What we do:

  • Driver training for women from marginalized sections. 

  • Market linkages that directly lead to employment/self-employment.

  • Monitoring and support to address problem areas post training.

How do we do it:

  • Training on driving skills, self-defense, digital and financial literacy workshops.

  • Collaborations with ecommerce and logistics companies to ensure employment after training.

  • Support with market linkages and credit access for women who want to be self-employed.

 
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Dhairya Foundation

A non-profit social enterprise registered under Section 8 of the Companies Act, 2013

Millions of women in India come from impoverished backgrounds and survive on a day-to-day basis with no steady source of income. Most of these women are illiterate or have only rudimentary education, which forces them to depend on unsteady jobs like domestic help, daily labour, factory workers, etc to earn a livelihood. Many of them, especially those who are single (widowed, never married or abandoned), subsist on incentives and loans extended by self-help groups, which though a major source of support, don’t often equip these women with skills that translate into income generation in the long run. There are also several young women rescued from abusive families and sheltered in state run homes, waiting to be rehabilitated. Lack of awareness and basic skills limit such women from utilising their potential and abilities to find long term employment and becoming financially independent.

Meanwhile, with the advent of technology, a number of sectors are undergoing a massive transformation opening up new avenues of employment for women. A lot of organisations like food delivery services, cab aggregators, bike taxi companies, e-commerce logistics partners and intra-city courier services are keen on employing women to increase diversity in their workforce while improving safety standards for their female consumers. As a result, there are novel employment opportunities for women which did not exist before.

With Dhairya, our aim is to act as a bridge between the two sections while bringing about a tangible increase in participation in work force of women from lower income groups. We work with women from economically weakest sections of our society to make them more independent, self-reliant and employable. Our training modules, which are provided free of cost to all, focus on teaching these women driving skills, language and communication skills, retail skills, basic self defense techniques, financial and digital literacy. We also work with several organisations in the private sector to find employment for the women who train with us. In addition, we provide necessary support for those interested in becoming self-employed.

The impetus behind our initiative is to equip our beneficiaries with contemporary skills that convert directly into employment or income generation, while inculcating managerial and entrepreneurial abilities in them which will translate in the long-run into overall emotional wellbeing and financial inclusion of their families and communities.

 

Our Training Program

The primary aim of this program is to prepare women for employment opportunities in mobility sector. Alternatively, the skills acquired through this program can be used by women in their current jobs or businesses leading to increased earnings and cost savings. As a part of this program, women are taught driving skills along with self defense techniques, digital and financial literacy. Support is extended in procuring licenses, getting placed with ecommerce and logistics companies, availing credit access where applicable.

Eligibility – 18 years of age or above

Program Duration – 7 weeks 

Program outline –

Week 1:

  • Registration and personal interaction with beneficiaries, collecting information and building their profiles for reference.

  • Motivational sessions to encourage women to break out of the mould and pursue their aspirations.

  • Theory classes about basics of handling a 2/3/4 wheeler, road safety rules, etc.

  • Educating about road signs and applying for learner’s license.


Week 2 to 5:

  • Training in 2/3/4 wheeler driving with female instructors, complete with safety measures (like helmets/seatbelts etc) and basic vehicle maintenance tips.

  • Self-defense classes, sessions on first-aid, communication skills and stress management.

  • Training in using latest technology apps like food delivery or cab aggregator apps.


Week 6:

  • Practicing driving and vehicle maintenance with minimal supervision.

  • Preparing for and attending permanent driver’s license test.


Week 7:

  • Career guidance and placement assistance for existing employment opportunities.

  • Preparation for job interviews where applicable.

  • Guidance and assistance for those seeking to be self-employed.

 

Impact Stories

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Sukanthi

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Preethi

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Anitha

25 year old Sukanthi was working as a ticketing agent at a multiplex. Like millions of people impacted by Covid, she too lost her job following the nationwide lockdown in March 2020. Dhairya trained her in scooter driving and placed her with Big Basket as a delivery partner where she has been working since October 2020.

Preethi was working in retail sector before Covid took her job. Following the first lockdown, Preethi approached us seeking support in finding employment. Dhairya trained her in driving scooter and placed her with exprs.com, a last mile delivery service that caters to gated communities. She has been a dedicated employee with them since August 2020.

Working as a sweeper in OU campus, 40 year old Anitha was struggling to look after her husband and two children. Dhairya trained her in becoming a licensed auto rickshaw driver. Anitha now used her driving skills to ferry students to schools and passengers around the campus.

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Kavitha

Widowed at a young age, 45 year old Kavitha works odd jobs to make ends meet. She has taken over the upbringing of her sister's children because of the untimely death of the sister and her husband. Dhairya trained her in driving an auto rickshaw. She now uses her skills to deliver goods to local businesses vegetable shops.

 

Key People

Committed to the Cause

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Prasanna Dommu

Founder

BTech – JNTU | MBA – SDA Bocconi, Milan | SSGB (Six Sigma Green Belt) | MA in Psychology (pursuing)

With a rich experience of 15 years of working in diverse industries such as infrastructure, food, FMCG and IT, primarily in management roles, focusing on operations, business development and strategy, she has made the switch to social sector with the desire to put her experience into a good cause. Apart from her professional pursuits, she is interested in reading classics, traveling and photography, and is a passionate motorcyclist.

prasanna@dhairyafoundation.org

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Tindu Nikhat

Co-founder

BCA – Rishi UBR

Starting her career as a Beauty Advisor, she has achieved through sheer hard work and perseverance great heights in her career spanning 16 years across industries like FMCG, beauty and coffee. Hailing from a middle income group, she is all too familiar with the trials and tribulations of women with limited economic power, hence her deep desire to be a key contributor in this initiative. She is a trained classical dancer and has a knack for cooking.

tindu@dhairyafoundation.org

 

Dhairya Social Initiatives Foundation

8-2-120/120/1/74, Banjara Hills Road No.10, Noor Nagar, Hyderabad, Telangana, 500034

+91.9490941369, +91.9603878866

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